Keywords

You can use keywords to characterize assets (for example, by target group or related product). The administrator maintains the keywords and controls the terminology that is used. Users can request keywords, which the administrator can approve or reject. The benefit of this function is that the keywords are created and controlled systematically. The disadvantage is that the specified structure is not equally applicable to all assets.

Note

Bear in mind that you can also describe assets using tags. In this case, any user can enter keywords without any restrictions. The advantage is that users can characterize assets easily and individually. The disadvantage is that this can result in a large number of keywords without any kind of system, and the keywords can be used in different ways. You can use both tags and keywords at the same time. However, this cancels out the advantages of each. Uptempo therefore recommends that you only use one of the methods.